Alpecin Cycling is the ultimate hub for cycling enthusiasts. As an initiative of Alpecin, we bring you the latest and most important news from the world of professional cycling – with a special focus on Team Alpecin-Deceuninck.
But Alpecin Cycling isn’t just about the pros. We’re here to inspire you to take your own (road) cycling to the next level. Whether it’s training smarter, fuelling right, or discovering thrilling events – you’ll find plenty of expert tips and insights here.
In short: If you’re passionate about cycling, you’re in the right place!
Alpecin & Cycling – A Legacy of Passion and Commitment
Alpecin and cycling have shared a close bond for decades – a success story that began in the 1940s. This deep-rooted connection goes beyond long-term support for professional cycling; it embodies a shared mindset: Never Give Up.
Since 2015, Alpecin has reaffirmed its commitment to pro cycling, helping athletes reach the top and achieve extraordinary victories. From Team Giant-Alpecin and Katusha-Alpecin to today’s Belgian powerhouse Alpecin-Deceuninck, home to stars like Mathieu van der Poel and Jasper Philipsen, Alpecin stands for discipline, resilience, and the relentless pursuit of progress.
But Alpecin’s impact isn’t limited to professional cycling. By championing the sport, the brand also inspires amateur and recreational riders to push their limits – always staying true to the motto: Never Give Up!
Alpecin & Amateur Cyclists – Pushing Boundaries, Reaching New Heights
Alpecin’s passion for cycling extends beyond the professional ranks – ambitious amateur riders have been a key focus for years. From 2007 to 2020, Team Alpecin gave dedicated cyclists a rare opportunity to train under professional conditions for their ultimate cycling challenge.
Through these initiatives, Alpecin has shown that extraordinary achievements aren’t just for the pros – they’re for anyone willing to embrace the challenge.
Whether conquering the Ötztal Cycle Marathon or L’Étape du Tour, Team Alpecin embodied self-belief, pushing limits, and achieving personal milestones. Always staying true to the motto: Never Give Up!
Alpecin Ride Club – Community, Passion, and the Thrill of the Ride
When the Alpecin Ride Club launched in 2021, amateur cyclists became an even greater focus. Across Germany, our Ride Captains brought cyclists together, organising community rides that weren’t just about racking up the miles – they were about creating unforgettable experiences.
A standout highlight was an exclusive training week in Kaltern am See, South Tyrol – the perfect blend of challenging routes, expert coaching, and the unbeatable Ride Club spirit.
After all, whether in cycling or in life: we go further together – and those who never give up will always reach their goals!